It is very simple to optimize your WordPress site if you follow the right steps. However, you will still see that a lot of people do not follow the basics steps for optimizing their WordPress sites. So what are some of the things that you have to do to get the most from WordPress SEO.
Internal Links
We understand how important it is to build links for search engine optimization. But when you’re working with WordPress, SEO becomes a lot more easier and proper link building gives great results. Obviously, outbound links are necessary for the success of SEO on your WordPress website, but you have also have to use internal linking if you want to see the most benefit from inbound linking. Look a little closer, you will discover that the top blogs out their link to their internal blog articles. Creating a strong internal linking structure will not only benefit your visitors with added navigation, but will also create a strong impression on the search engines. Major search engines like Google view internal linking as something necessary on a content site.
This is because internal linking that works well will lead to more content being read. Also, your page views will go up because your visitors will be directed to the proper articles. Outbound Links to Interesting Content: You also need to provide your audience with links to great quality content on other sites, and not just on your own blog. This doesn’t mean you randomly insert the link anywhere, but rather it’s more about helping your readers get the most out of your content by linking to a good resource that is useful. It shows your readers that you are confident in yourself and your blog because you are showing them external resources that can add to their experience. Linking to authority sites is a benefit in the eyes of the search engines and all that is required is for you to achieve the right combination of links and great content on your own blog to generate excellent results. The more you help your readers by directing them to excellent quality resources, the more they will like you for it.
Don’t Overdo it on the Keywords
The goal is to forget about the search engines when writing your content and focus on your readers. What you want to achieve is to make your audience understand that you can provide them with compelling and interesting articles. You can’t ignore the importance of search engine optimization, though, which is why your content should include relevant keywords. This means that your keywords should appear naturally in your content. You need to pay special attention and not fall into the trap of stuffing your content with keywords, because you stand a good chance of being penalized by the search engines. Keywords have to be featured in certain places to maximize their efficiency, which is why you need to make sure to get this right. You don’t want more than 5% when it comes to the ratio of keywords to written content.
Once you start putting these tips into play you’ll find that the results are truly remarkable. Maintain your commitment to providing quality content along with a few SEO tactics and you’ll be able to maintain these results for a long time to come.